Economics of new musical development

What’s the best way for us to understand what we can say yes to or no for our season slate? It’s about cost/benefit analysis and ROI potential. Some works have high potential ROI — tangibles and intangibles. National platforming, celebrity relationships, revenue potential, stronger negotiating stance for future participation all for an extremely low buy-in is […]

Vertical slicing

layered cake

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Decomposing work

Capabilities are different from features and benefits as they’re the intermediary that connects a feature to the benefit. Capabilities help customers understand how a product’s features are beneficial. The best way to define a capability is to answer the question “what does this product allow me to do? Capabilities are different from benefits. Benefits are […]

Managing up

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Heart-centered people leadership

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Be Teddy Ruxpin — Storytelling

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